Artists To The Forefront.

2020 has been a time. A wild, challenging and sometimes heartbreaking time. A time for reflection, resolution and a revisiting of the most fundamental aspects of our human nature. It has been a time for change, a time to rally together, a time for equality and a time that has shifted the very essence of the world as we once knew it. 

2020 has been and done all of those things and more. But it has also been a time, proven beyond a shadow of a doubt, where artists can charge with heads down and through gritted teeth, to the forefront of this remarkable, lively industry. As restrictions are slowly starting to lift, and the reality of seemingly non-existent festivals and live shows are starting to piece themselves back together, we wanted to write an article to showcase one artist of many, who have made their mark on the isolation time - creating opportunity, developing their career and showcasing their talent in the most demanding of times.

A huge shout out to our very own SophieGrophy. 

Sophie’s ability to put herself to work during isolation and release a debut EP displays a work ethic that is second to none. Consistently communicating with her audiences through social media and expertly navigating all of her platforms, SophieGrophy is not only an artist to watch, but one to covet. To aspire to be. The very nature of her artistry is so clearly rooted in her hardwork and the continual development of her expertise. The growth of the project stems from this, as well as her ability to connect with audiences and markets through her charm, style and authenticity.

Sophiegrophy X A1 (Spotify) Billboard in Melbourne.

Sophie’s release titled BOLD is exactly that. It’s fearless, strong and spirited. A collection of songs that exhibit all of the characteristics of an artist destined for a career as a star. It is slightly intimidating, in the very best way. Each single is self-assured and delivered with such fierce conviction that upon finishing, you are equal parts blown away and in complete adoration. Partnered with the fact that each single is expertly produced, modified exactly for Sophie’s delivery and vocal style.

Conscientious in the most difficult of times, and intrinsically driven to create something greater than herself, we have no doubt that SophieGrophy will manifest into the biggest urban export to come out of Australia. Turning the time of 2020 from painstaking to celebratory.